PAY PER CLICK (PPC) ADVERTISING & MANAGEMENT SERVICES
Search engine marketing (SEM), search engine optimization (SEO), pay-per-click (PPC), cost-per-click (CPC), cost-per-impression (CPM) search engine advertising, sponsored listings, paid for placement, and that’s before you get to services provided by the search engines themselves – Google AdWords, Yahoo Bing Network.
Why should you use paid search?
The most important positive here is your company’s appearance at the top of the SERPs. With organic results decreasing rapidly further down the screen, it’s vital that your company appears within the top five results, in order to stand a chance of click-through.
If you have enough investment, PPC is the fastest way to get to the top.
All of this, along with access to the respective search engine’s network sites and platforms included in its packages, and the ability to schedule ads and target them to specific locations and times, means that paid search is an almost essential part of your marketing strategy.
Want to get more leads from your website? Pay per click (PPC) advertising, and management services from 365 Marketing Web are a cost-effective way to earn a spot at the top, of Google and Bing search results—giving your business maximum exposure while staying in control of your monthly ad spend.
Paid search campaigns, like PPC advertising, aren't something you can setup once and never revisit. To provide an attractive ROI from your marketing budget, and ensure your PPC advertising campaign performs as best as possible, you need a dedicated PPC management service done by professionals.
Why Do You Need PPC Advertising Services?
If your website does not come up prominently on the first page (multiple times), you’re losing business to your competition. There are two ways to increase your first page visibility—search engine optimization services, or PPC advertising and management.
If you set up a pay per click account on Google AdWords, you’ll see your ads in a matter of hours. If you optimize your website to rank better organically, the work you do today may not be evident in the search results for weeks—even months and years!
If you already have an existing pay per click account, our team will start with a pay per click audit. We’ll review what you've done in the past, and give you actionable recommendations for improving your performance in the future.
For clients utilizing us for PPC management, we handle it all, including:
Pay per click consultations
Ad copy creation (including PPC for mobile)
Ad split testing
Ecommerce PPC advertising
Retargeted ads and remarketing campaigns
Monthly PPC reports
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